Know How Upasana Taku Has Succeeded as an Entrepreneur by Launching MobiKwik and Zaakpay
The global corporate sector today is ruled by strong and fearless women. They are consistently proving to be the asset to the organization they associate with. Most of the significant positions in large organizations are being occupied by women today and one such powerful and influential personality is Upasana Taku, the founder of MobiKwik and Zaakpay. These two online payment platforms are considered to be the most effective and highly utilized gateways for online transactions in India. All this was possible because of her intelligent and optimistic traits towards the Indian market. Here, you are going to know more about the life and entrepreneurship of Upasana Taku. Those who know see her inner personality tends to represent Goddess Mahagauri.
Education has always been the most significant part of Upasana’s life. She started her college life by enrolling in the Bachelor of Engineering course at National Institute of Technology (NIT). The inclination to be the best in the academic has encouraged her to get admission at Sanford University for the Master’s degree in Management Science and Engineering. She is proficient in the field of Payments & Financial Services. She has been in this background for over a decade, but the desire to learn more pushed her to become a leader in the entrepreneurial world where she has excelled in the span of 7 years. Later, she acknowledged her strength to become the leader of more than 250 employees.
Upasana makes sure that everything is perfectly executed in her company. Hence, it will not be wrong to say that MobiKwik Company runs by her name. MobiKwik has grown to a great extent under her strong leadership and intellectual skills. It is among the most widely used online payment gateway. All this is possible due to her dedication and commitment along with the cooperation of the team members.
Returning to Home
Upasana Taku started her corporate career in HSBC, San Diego, and then she shifted to join PayPal. She relished the time being a part of the company because it allowed her to comprehend with the payment technique, risk orientation, forgery supervision as well as user experience. This allowed her to contribute to the development of the payment platform and enabling the users to make transactions easily.
Upasana retreated to India in 2008 to set up a new venture named Zaakpay. She did thorough research on the payment system of India by interacting with people who educated her about the lack of online payment service in the country.
Zaakpay was founded to provide a cashless gateway to the public. Later, she met her life partner Bipin Preet. Together they led the foundation of MobiKwik to make payments via mobile, transfer money, apply for small loans, and what not through a single click. With her knowledge and experience in the payment system and financial industry, it enabled her to help her partner to carry out the business strategies easily.
Upasana is the first woman to establish the country’s first cashless payment enterprise. The objective of developing MobiKwik is to provide a smooth online payment platform to numerous new ventures. Right now, India has its only payment firm called Zaakpay that gives complete online application to the merchants.
Gradually Moving Ahead to Develop
Upasana Taku’s success story is not simple. She had to deal with a lot of struggle to succeed as an entrepreneur. A few years back, people hardly knew how to accept a woman in the technology field. She became a successful entrepreneur only because of her consistency and dedication towards her work. At the time when she launched MobiKwik and Zaakpay, the Indian market has already welcomed a few online payment gateways. However, none of them fulfilled the demand for a smooth and steady network of payment. The cashless payment platforms were not up to the mark at that time. Upasana decided to enter the market and launch a payment gateway which provides exactly what people were looking for.
The Phase of Darkness
It is true that when people say that nothing comes very easily when you are seeking for success. This is what happened when MobiKwik was launched. It was not easy to convince the population of India to utilize this new online platform because of the difference in opinion of the people about the same thing. This made it very difficult for Upasana to encourage people to shift from cash to cashless payment mode. The government started helping the IT companies to gain hold of the market. It’s all about patience and support that has worked for MobiKwik.
In 2011, Upasana and Bipin have faced some hindrances along with development. Their collaboration has evolved to the next level. The couple started working from their 4BHK apartment. Those were the time when Upasana worked hard to attend the level of success that she is living right now. In 2012, MobiKwik secured its place in the Indian market. When the start-up got the support from Sequoia Capital, MobiKwik started encountering enormous success. It has hit the mark of 100,000 transactions by collaborating with the Indian railways and Uber.
The Taste of Success
In 2014, when MobiKwik was considered as an amazing project by certain investors to provide funding. Everything changed to a grand level when the company received funding of 5 million dollars. Now it was the right time for Upasana to shift her apartment office to a large corporate office. The team increased to 50 employees. MobiKwik is the proud recipient of the “Billionth Award South Asia” for the mobile venture. In 2016, the funding of 50 million dollars was received from top investors namely, Treeline Asia, Sequoia Capital, and MediaTek. The company gained 35 million online users. This year gave a lot to Upasana Taku and featured in the list of “Women to Watch” of Forbes magazine.
The founder of MobiKwik and Zaakpay is now aiming to gain more than 150 million users. Moreover, she also aims to incorporate some useful features to Zaakpay like bus booking, online recharge, consumer loans, etc. This will enhance the capacity of Zaakpay and attract more users towards it.